Top 18 CRMs for Small Businesses: Review and Selection

A review of the most effective CRMs for your small business

Make a smart CRM choice

№1

LP-CRM

LP-CRM is a Ukrainian CRM for product businesses, e-commerce, and services. Optimize sales, automate your funnel, and increase customer loyalty. Convenient integration and adaptation to the needs of small businesses. benefit1 - Clear interface

Business benefits

  • Зрозумілий інтерфейс. Easy to learn and quickly adapt to business needs
  • Sales automation. Optimize your sales funnel and increase profits
  • Ukrainian language support. Prompt assistance and consultations in your native language
  • Integration with services. Connect your CRM with mail, telephony, and more

Basic parameters

  • Top CRM for small businesses
  • LP-CRM: for product businesses
  • LP-CRM Sales Automation
  • User-friendly LP-CRM interface
  • LP-CRM Ukrainian language support
LP-CRM
№2

CPAshka

CPAshka - CRM system #1 for dropshipping in Ukraine! Automate the accounting of dropshippers, manage orders, and optimize your business. The perfect solution for small businesses!

Business benefits

  • Automatic Calculation. Accurate accounting of dropshippers, avoiding errors and losses.
  • Convenient Integration. Easily connect to other services to optimize work.
  • Time Savings. Automation of reporting allows you to focus on business development.
  • Support in Ukraine. We understand the needs of the Ukrainian dropshipping market.

Basic parameters

  • Top CRM for Small Businesses
  • CPAshka: CRM for Dropshipping
  • Dropshipping Automation
  • Accounting for Dropshippers in Ukraine
  • Ukrainian Interface
CPAshka
№3

Less Annoying CRM

Less Annoying CRM is the ideal choice for small businesses looking for a simple and intuitive CRM. Without unnecessary functions and complexities, only the necessary tools for managing customers and deals. A great option for those who value ease of use.

Business benefits

  • Intuitive. Easy interface, quick training, instant start for your team.
  • Ease of use. Focus on customers, not complex software.
  • No unnecessary functions. Only the necessary tools for effective work.
  • Premium support. Personalized assistance, quick resolution of issues.

Basic parameters

  • Easy choice of CRM
  • Top CRM for small
  • System overview
  • CRM comparison
  • Customer reviews
Less Annoying CRM
№4

KeepinCRM

KeepinCRM - a simple CRM system, ideal for small and medium-sized businesses. Manage customers, tasks, deals, warehouse and finances in one place. Optimize sales and increase the efficiency of your business!

Business benefits

  • Everything in one place. Manage customers, tasks, deals, warehouse and finances from one platform.
  • Simple interface. Intuitive KeepinCRM design for quick learning.
  • Automation of routine. Free up time from repetitive tasks, focus on development.
  • Affordable price. Optimal solution for small business with a limited budget.

Basic parameters

  • Top CRM for small companies
  • KeepinCRM: all in one
  • Easy implementation
  • Intuitive interface
  • Sales automation
KeepinCRM
№5

Bitrix24

Bitrix24 - CRM and workspace for small business! Manage sales, customers, projects, and communications in one place. Integrated contact center, marketing automation, and much more. Try it for free!

Business benefits

  • All in one place. Bitrix24 combines CRM, tasks, mail, chat, and video calls for seamless operation.
  • Sales automation. Make your sales funnel transparent, automate routine tasks, and increase profits.
  • Convenient communication. Communicate with customers via chat, phone, email - all in one interface.
  • Simple project management. Plan, assign tasks, and monitor project execution online.

Basic parameters

  • Top CRM for small business
  • Bitrix24: All in one
  • Sales, contacts, projects
  • User-friendly interface
  • Business automation
Bitrix24
№6

Binotel SmartCRM

Binotel SmartCRM: CRM for small business from Binotel. 360° client card, sales analytics, tasks, integration with PBX. Optimize the work of the sales department!

Business benefits

  • 360° client card. Full history of interaction with the client in one place for personalized service.
  • Sales automation. Free up time from routine, focus on deals.
  • Integration with telephony. All calls and history in CRM, improve communication.
  • Analytics and reports. Track key indicators, make informed decisions.

Basic parameters

  • Top CRM for small businesses
  • Binotel SmartCRM: overview
  • 360° client card
  • Analytics for growth
  • Integration with telephony
Binotel SmartCRM
№7

HubSpot CRM

HubSpot CRM is a free CRM system with powerful marketing, sales, and support tools. An ideal solution for small businesses looking to effectively manage customer relationships on a single platform.

Business benefits

  • Free start. Basic CRM functions are free, ideal for getting started.
  • Integration of tools. Marketing, sales, support - all in one place.
  • Ease of use. Intuitive interface, easy to learn.
  • Business scaling. Expand functionality as your company grows.

Basic parameters

  • Top CRM for small business
  • Free HubSpot CRM core
  • Marketing + sales + support
  • A single platform for growth
  • User-friendly HubSpot interface
HubSpot CRM
№8

Apptivo

Apptivo is a suite of business applications with a CRM core, ideal for SMBs. Manage sales, marketing, projects and more in one platform. A great choice for small businesses!

Business benefits

  • Price/Quality. Affordable CRM for SMBs with broad functionality.
  • Apptivo's Versatility. Full suite of business applications in one solution.
  • Integration. Easily integrates with other services.
  • Scalability. Grow your business, Apptivo grows with you.

Basic parameters

  • Small Business CRM Overview
  • Apptivo: CRM for SMB
  • Apptivo CRM Functionality
  • Choosing a CRM to fit needs
  • CRM Pricing Comparison
Apptivo
№9

Streak CRM

Streak CRM is a powerful CRM built right into Gmail. Easily manage customers, deals, and projects using custom pipelines. Ideal for small businesses looking for a simple and effective solution directly in their email.

Business benefits

  • Integration with Gmail. Work with clients directly from email, without switching between windows.
  • Custom pipelines. Customize sales stages to fit your business for better control.
  • Ease of use. Intuitive interface, easy to train the team and get started quickly.
  • Clear analytics. Track key sales metrics to make decisions.

Basic parameters

  • Ease of implementation
  • Integration with Gmail
  • Flexible pipelines
  • Task automation
  • Deal tracking
Streak CRM
№10

Vtiger CRM

Vtiger CRM - platform for Sales, Marketing and Help Desk that helps small businesses optimize sales, marketing and customer support. A single system for managing all aspects of customer relationships.

Business benefits

  • Universal platform. Everything in one place: sales, marketing, support. Save resources!
  • Full integration. All data is synchronized, providing a holistic view of the client.
  • Clear analytics. Track key indicators, make informed decisions.
  • Routine automation. Free up time for strategic tasks by automating everyday tasks.

Basic parameters

  • Top CRM for small business
  • Vtiger: all in one
  • Convenient for small teams
  • Sales automation
  • Customer support 24/7
Vtiger CRM
№11

Close

Close - CRM built for effective sales. Ideal for small businesses that actively use calls and email newsletters. Automate routine tasks and increase conversions!

Business benefits

  • Call integration. Call and record conversations directly in the CRM without losing any contact.
  • Sales automation. Automate routine tasks so the team can focus on deals.
  • Effective email series. Send personalized emails automatically, warming up leads.
  • Convenience for sales. Intuitive interface designed for sales productivity.

Basic parameters

  • For the site: CRM Ratings
  • Functions for business
  • Price comparison
  • Customer reviews
  • Selection tips
Close
№12

KeyCRM

KeyCRM is a Ukrainian CRM for small businesses. Convenient order management from all sales channels, customer communication, inventory management, and detailed analytics. All in one place!

Business benefits

  • All channels in one window. Manage orders from marketplaces, social networks, and messengers centrally.
  • Convenient inventory management. Control inventory, avoid shortages, and optimize purchases.
  • Complete sales analytics. Track key metrics to grow faster.
  • Ukrainian support. Get help quickly and in your native language.

Basic parameters

  • Top CRM for small businesses
  • KeyCRM: all in one place
  • Ukrainian support
  • User-friendly interface
  • Sales automation
KeyCRM
№13

amoCRM

amoCRM - CRM for small businesses with a focus on messengers. Automate sales through chat funnels, engage bots, and communicate with customers from all channels in one window. Easy to integrate!

Business benefits

  • Understandable chat funnels. Guide customers to purchase automatically in messengers!
  • All in one window. Communicate with customers from all channels in one place!
  • 24/7 assistant bots. Automate responses and processing of customer requests.
  • Easy sales start. Easy-to-use interface for quick customer engagement.

Basic parameters

  • CRM rating for small business
  • amoCRM: Chat sales #1
  • Chatbots for leads
  • Omnichannel in amoCRM
  • Convenient chat sales funnels
amoCRM
№14

SugarCRM

Flexible open-source CRM system, ideal for B2B sales. Customize it to suit your business needs and get the most out of your customers. Great choice for scaling and automating sales in small business!

Business benefits

  • Open source. Full customization and integration with other services.
  • B2B focus. Optimized for complex sales and long cycle.
  • Flexibility. Adapts to the needs of a growing business.
  • Data control. Secure storage and management of customer information.

Basic parameters

  • Top CRM for small firms
  • Prices, overview, comparison
  • CRM selection: expert advice
  • SugarCRM: B2B solution
  • Open source, flexibility
SugarCRM
№15

Salesforce Sales Cloud

Salesforce Sales Cloud - a CRM leader that helps small businesses build effective sales funnels and get detailed analytics. Optimize customer relationships and increase profits with this powerful system.

Business benefits

  • Powerful analytics. Understand sales trends, make informed decisions.
  • Sales automation. Increases productivity, minimizes manual work.
  • Flexible configuration. Adapt to your business needs, easily scale.
  • Market leader. Reliable solution, trusted by thousands of companies, continuous support.

Basic parameters

  • Top CRM for small firms
  • Salesforce: CRM Leader
  • Sales funnels and analysis
  • Business process automation
  • Profit growth
Salesforce Sales Cloud
№16

Copper

Copper - CRM built for Google Workspace. Deep integration with Gmail makes it ideal for small teams that actively use email for sales and communications. Automate routine tasks and focus on customers!

Business benefits

  • Integration with Gmail. Simplifies working with clients directly from mail, saving time!
  • Convenience for Google. Works seamlessly with familiar Google Workspace tools.
  • Automation of routine. Automatically enters data, reminds you of tasks, effortlessly.
  • Transparency in communications. The entire history of communication with the client in one place.

Basic parameters

  • CRM for small business
  • Top rated
  • Integration with Gmail
  • Simple interface
  • Sales automation
Copper
№17

Microsoft Dynamics 365 Sales

Microsoft Dynamics 365 Sales - CRM from Microsoft that integrates with other 365 services and Copilot. Optimize sales, automate routine tasks, and improve customer relationships. A great choice for scaling your business.

Business benefits

  • Integration with Microsoft 365. Easily work with Outlook, Excel, Teams, increasing productivity.
  • Copilot AI assistant. Get intelligent prompts and sales task automation.
  • Scalability of the solution. CRM grows with your business, adapting to changes.
  • Sales automation. Optimize the sales funnel, increasing lead conversion.

Basic parameters

  • **For the site:** Available CRMs for small businesses
  • Price and feature comparison
  • User ratings and reviews
  • Tips for choosing a CRM
  • Integration with other software
Microsoft Dynamics 365 Sales
№18

SalesDrive

SalesDrive - CRM for online stores. Integration with marketplaces, delivery, payments and warehouse. Automate sales, manage orders and increase the profit of your online business with SalesDrive!

Business benefits

  • Integrations SalesDrive. Easy connection to marketplaces, delivery, payments and warehouse.
  • Centralization SalesDrive. All information about customers and orders in one place.
  • Optimization SalesDrive. Automation of routine tasks, saving time and money.
  • Analytics SalesDrive. Clear reports for making informed business decisions.

Basic parameters

  • Top CRM for small business
  • SalesDrive: e-commerce CRM
  • Integrations for online trading
  • Warehouse accounting for stores
  • Sales automation
SalesDrive

Overview and comparison of CRM

# Product Segment What it can do Free plan Starting price
1LP-CRMProduct business, e-commerce, servicesSales automation, customer management, integration, analyticsFree version for up to 50 orders per monthfrom $9/month
2CPAshkaDropshippers, Small BusinessAutomation, Accounting, ManagementFree for the first 100 leadsfrom $5/month
3Less Annoying CRMSmall business, entrepreneursSimplicity, intuitiveness, affordability30 day test$19/month per user
4KeepinCRMSmall business, medium businessClients, deals, tasksTest 7 daysfrom 290 UAH/user/month
5Bitrix24Small business, entrepreneursCRM, automation, communicationsFree planfrom $61/month (5 users)
6Binotel SmartCRMSmall business, sales360° card, sales analytics, PBX integration-from 399 UAH/month per employee
7HubSpot CRMSmall business, startupsFree, automation, integrationFree planfrom $20/month per user
8ApptivoSmall Business, SMBCRM, Project Management, AutomationFree trialfrom $15/month per user (annual billing) or $20/month monthly
9Streak CRMSmall business, startupsGmail integration, pipelines, ease of useFree planfrom $59/month per user
10Vtiger CRMSmall business, B2BCRM, automation, supportTest 15 daysfrom $15/month per user
11CloseSmall business, salesCalls, email, automation14 day testfrom $49/month per user
12KeyCRMSmall business, eCommerceOrders, Communications, Accounting14-day trialfrom $19/month
13amoCRMSmall business, salesMessenger sales, chatbots, integrationsTest 14 daysfrom $15/month per user
14SugarCRMSmall business, B2BOpen source, flexibility, B2B salesFree testfrom $49/month per user
15Salesforce Sales CloudSmall business, salesSales automation, contact management, profit forecasting30 day testfrom $25/month per user
16CopperSmall business, salesGmail integration, automation, customer baseTest 14 daysfrom $29/month per user
17Microsoft Dynamics 365 SalesSmall, medium, large businessSales automation, integration, Copilot30 day trialfrom $65/month per user
18SalesDriveOnline stores, marketplacesAutomation, integration, managementTest 14 daysfrom 349 UAH/month

Frequently asked questions

? Which CRM is the simplest?
For beginners, Zoho CRM or HubSpot CRM Free are often a good fit, they are intuitive
? What to consider when choosing a CRM?
Budget, business needs, integration with other services, ease of use
? Does a small business need a CRM?
Yes, it helps organize customers, increase sales, automate processes
? Which CRM has a free plan?
HubSpot CRM Free, Zoho CRM (limitations), Bitrix24 (limitations)
? Can a CRM be integrated with email?
Most CRMs integrate with Gmail, Outlook, which simplifies communication with customers