CRM Rating: 15 Best Systems for Small Businesses

Top 15 CRMs for Small Business: Review and Comparison for Success

Choose a CRM without mistakes

№1

LP-CRM

LP-CRM - Ukrainian CRM for small businesses in e-commerce, product business and service sector. Automate sales, process orders, manage customers and increase profits! The optimal solution for effective business management.

Advantages

  • Easy start. Intuitive interface, quick setup and integration with popular services.
  • Sales automation. Optimize the sales funnel, increase conversion and profit.
  • Convenient customer management. All customer information in one place, communication history, orders.
  • Reporting and analytics. Analyze sales, customer and team performance data.

Characteristics

  • Intuitive interface
  • Sales automation
  • 24/7 support
  • Convenient analytics
  • Integration with services
LP-CRM
№2

CPAshka

CPAshka - CRM for dropshipping in Ukraine. Automate the accounting of dropshippers, orders and payments. The perfect solution for small businesses operating under the dropshipping model. Try CPAshka and optimize your business today!

Advantages

  • Automatization of dropshipping. Optimize processes, forget about routine and focus on the development of your business.
  • Accurate accounting of dropshippers. CPAshka will automatically calculate payments, bonuses and commissions for each of your partners.
  • Convenient order management. Easily process orders, track status and communicate with suppliers in one place.
  • Real-time reporting. Get instant access to sales, profitability and dropshipper performance analytics to make informed decisions.

Characteristics

  • CRM for dropshippers
  • Automatic profit calculation
  • Process automation
  • User-friendly interface
  • Support in Ukrainian
CPAshka
№3

Bitrix24

Bitrix24 - CRM and workspace in one! Manage sales, communicate with customers through the contact center, and organize projects. The perfect CRM for small businesses looking to grow!

Advantages

  • All in one place. Unite sales, marketing, support, and projects on one platform.
  • Sales growth. Automate the sales funnel, increase the number of deals and profit.
  • Effective collaboration. Communicate, share files, and manage tasks with the team.
  • Affordable price. Get powerful CRM functionality at a favorable price for your business.

Characteristics

  • Sales automation
  • Customer communications
  • Project management
  • Website integration
  • User-friendly interface
Bitrix24
№4

amoCRM

amoCRM - CRM focused on messengers! Chat funnels, bots and omnichannel dialogues will help small businesses automate sales and improve communication with customers. The perfect choice for modern business.

Advantages

  • Chat funnels. Automate communication and lead customers to the deal.
  • Omnichannel. Collect all requests in one window, do not lose requests.
  • Helper bots. Set up automatic responses and unload the team.
  • Convenient integration. Connect your favorite messengers and services instantly.

Characteristics

  • Ease of implementation
  • Sales automation
  • Convenient integration
  • Customer management
  • Clear interface
amoCRM
№5

Zoho CRM

Zoho CRM - cloud CRM for small business. Automate sales, marketing and customer support in one place. Easy integration and affordable price.

Advantages

  • Growth of sales. Optimize the sales funnel and increase profits.
  • Increased loyalty. Personalized experience for every customer.
  • Resources saving. Automate routine and reduce costs.
  • Convenience and mobility. Manage your business from any device.

Characteristics

  • CRM for growth
  • Business automation
  • User-friendly interface
  • Zoho integration
  • 24/7 support
Zoho CRM
№6

Microsoft Dynamics 365 Sales

Microsoft Dynamics 365 Sales - CRM system for small businesses from Microsoft. Deep integration with 365 and Copilot allows you to automate sales, improve customer service and increase profits. Everything in one place!

Advantages

  • Integration with Microsoft 365. Convenient work with familiar tools, saving time and resources.
  • Copilot AI assistant. Automation of tasks, data analysis, personalized sales recommendations.
  • Sales increase. Sales funnel optimization, improved customer interaction.
  • Scalability. Easily adapts to business growth, adding features as needed.

Characteristics

  • CRM for business growth
  • Integration with Microsoft 365
  • Sales automation
  • Analytics and reports
  • 24/7 customer support
Microsoft Dynamics 365 Sales
№7

Agile CRM

Agile CRM unifies sales, marketing, and service in a single platform. The perfect solution for small businesses looking to streamline operations and improve customer engagement. Everything you need in one convenient interface!

Advantages

  • All in one place. Integrated sales, marketing, and service for convenience.
  • Intuitive interface. Easy to learn, quick start for the team.
  • Routine automation. Free up time by automating repetitive tasks.
  • Increased profits. Increase sales through effective management.

Characteristics

  • All in one place
  • Sales automation
  • User-friendly interface
  • Easy integration
  • Affordable price
Agile CRM
№8

Pipedrive

Pipedrive - CRM for small business focused on deal conversion. Visualize your sales pipeline, easily track progress, and close more deals! Intuitive interface and powerful automation features.

Advantages

  • User-friendly interface. Intuitive design for quick learning.
  • Visual pipeline. Control deals at every stage of the sale.
  • Sales automation. Save time with automatic tasks and reminders.
  • Increased conversion. Pipedrive focuses on closing deals and growing profits.

Characteristics

  • Easy to use
  • Visual pipeline
  • Clear analytics
  • Sales automation
  • Customer support
Pipedrive
№9

SalesDrive

SalesDrive - CRM for online stores that automates everything: from order to delivery! Integration with marketplaces, payment systems and delivery services + warehouse accounting. Optimize sales and forget about routine!

Advantages

  • Integration with marketplaces. Manage sales from different platforms in one place.
  • Delivery automation. Simplify logistics and track shipments.
  • Convenient warehouse accounting. Control inventory and avoid product shortages.
  • Payment optimization. Accept payments conveniently and quickly, increase conversion.

Characteristics

  • CRM for e-commerce
  • Sales automation
  • Integrations for stores
  • Online warehouse management
  • SalesDrive: CRM leader
SalesDrive
№10

Capsule CRM

Capsule CRM - An intuitive CRM designed for small businesses. Easily manage contacts, track deals, and organize projects in one place. The perfect solution for growing your business!

Advantages

  • Simple Integration. Easily connects with other services, such as email and Google Workspace.
  • User-Friendly Management. Intuitive interface for quick access to customer data.
  • Contacts and Deals in One Place. Organize your customer base and track deal progress more efficiently.
  • Project Optimization. Plan and monitor project stages for timely completion.

Characteristics

  • Easy to use
  • Intuitive interface
  • Effective for teams
  • Affordable price
  • Quick implementation
Capsule CRM
№11

SugarCRM

SugarCRM - Flexible open-source CRM ideal for B2B sales. Tailor it to your small business needs and automate sales, marketing, and customer service processes. Get full control over your data!

Advantages

  • Open Source. Full customization and integration with other systems.
  • B2B focus. Tools for complex sales and large deals.
  • Flexible price. Pay only for the features and capabilities you need.
  • Automation. Free managers from routine to increase sales.

Characteristics

  • CRM for growth
  • Flexible adaptation
  • Sales optimization
  • Open source
  • B2B solution
SugarCRM
№12

Streak CRM

Streak CRM - powerful CRM built right into Gmail. Easily manage contacts and deals, customize your own sales funnels, and increase team productivity without having to switch to other apps. Ideal for small businesses!

Advantages

  • Integration with Gmail. Work with clients directly from your email, without switching between windows.
  • Custom pipelines. Customize the sales funnel to meet the needs of your business.
  • Simple interface. Easy to learn and use, saving team time.
  • Convenient collaboration. Data sharing for effective teamwork.

Characteristics

  • Integration with Gmail
  • Custom pipelines
  • Ease of use
  • Customer support
  • Task automation
Streak CRM
№13

Close

Close - CRM designed for active sales. Ideal for small businesses that focus on calls and email newsletters. Automate the routine so that the team focuses on deals!

Advantages

  • Growth in sales. More deals in less time thanks to automation and analytics.
  • Integration with mail. All communication with customers in one place.
  • Simple calls. Call directly from CRM, record conversations.
  • Time saving. Automate the routine and focus on sales.

Characteristics

  • Ease of use
  • Integration with mail
  • Sales automation
  • Convenient reports
  • Customer support
Close
№14

Insightly

Insightly: CRM system for managing projects and integrations, designed specifically for small businesses. Optimize sales, marketing and customer service in one tool. Everything you need to grow your business!

Advantages

  • All in one place. Manage clients, projects and sales centrally.
  • Ease of integration. Connect your favorite apps for efficient work.
  • Intuitive interface. Easy to use, no technical knowledge required.
  • Business scaling. Grow your company with Insightly's flexible capabilities.

Characteristics

  • CRM for SMB
  • Projects and integrations
  • User-friendly interface
  • Sales automation
  • Customer Support
Insightly
№15

Keap (ex-Infusionsoft)

Keap (formerly Infusionsoft) - CRM with powerful marketing automation designed specifically for entrepreneurs. Streamline sales and marketing, save time, and scale your business with Keap!

Advantages

  • Sales automation. Increased profits through sales funnel optimization and auto-communication.
  • Time saving. Automate routine marketing and sales tasks, focus on development.
  • Personalized marketing. Attract customers with individual offers and relevant content.
  • Convenient contact management. Store all customer information in one place, improve interaction.

Characteristics

  • CRM for growth
  • Sales automation
  • Easy integration
  • 24/7 support
  • Business development
Keap (ex-Infusionsoft)

CRM: comparison

# System Focus Top features Trial period Estimated price from
1LP-CRME-commerce, small businessSales automation, customer management, order processingFree version for up to 50 orders per monthfrom $9/month
2CPAshkaDropshippers, small businessAutomation, accounting, paymentsFree for the first 100 leadsfrom $5/month
3Bitrix24Small business, entrepreneursCRM, automation, collaborationFree planfrom $61/month (5 users)
4amoCRMSmall business, salesChat funnels, omnichannel, automation14 days testfrom $15/month per user
5Zoho CRMSmall business, startupsAutomation, integration, accessibilityFree plan (up to 3 users)from $20/month per user
6Microsoft Dynamics 365 SalesSmall business, salesSales automation, integration, Copilot30 day testfrom $65/month per user
7Agile CRMSmall business, SaaSMarketing automation, CRM, serviceFree plan (up to 10 users)from $8.99/user/month
8PipedriveSmall business, salesSales pipeline, automation, conversion14 days trialfrom $14.90/month per user
9SalesDriveOnline stores, marketplacesAutomation, integration, optimization14 day testfrom 349 UAH/month
10Capsule CRMSmall businesses, startupsContacts, deals, projectsFree planFrom $18/month per user
11SugarCRMSmall business, B2BOpen source, flexibility, automationFree trialfrom $49/month per user
12Streak CRMSmall business, salesGmail integration, sales funnels, collaborationFree planfrom $59/month per user
13CloseSmall business, salesCalls, email newsletters, automationTest 14 daysfrom $49/month per user
14InsightlySmall business, SaaSCRM, projects, integrations14 day trialfrom $29/month per user
15Keap (ex-Infusionsoft)Entrepreneurs, small businessesMarketing automation, CRM, sales.Test (free)from $159/month

Questions and answers

? Which CRM is suitable for my business?
Choose a CRM that meets your needs: team size, budget, required features. Consider free versions.
? What features are important in a CRM?
Sales automation, contact management, email integration, reporting, customer support.
? How to choose a CRM from the 15 best?
Identify key needs, study user reviews, test free trial versions.
? How much does CRM implementation cost?
The cost depends on the chosen CRM, plan, data volume and the need for staff training.
? Is CRM integration with other services necessary?
Integration with email, telephony, social networks improves work efficiency and data exchange.